Nykaa, the beauty and fashion retailer from India, plans to exceed Rs. 47,635 crore (US$ 5 billion) in total merchandise value (TMV) by FY30. The firm stated that growing discretionary spending is backing the goal, anticipating revenue to increase by approximately 2-3 times by the end of March 2030, with EBITDA expected to rise by 4-5 times and margins reaching the low-to-mid teens. Nykaa aims to increase GMV in its beauty sector by two to three times from Rs. 15,000 crore (US$ 1.70 billion) registered in FY26 and increase its store network to over 600 locations, rising from 313 stores in 99 cities. The firm anticipates sustained growth in demand for beauty, personal care, and fashion items, bolstered by escalating consumer expenditure and greater access to organized retail and e-commerce channels. The firm aims for enhanced growth in its fashion sector, anticipating GMV to increase by 3-3.5 times by FY30, along with high single-digit EBITDA margins. Nykaa announced that it is incorporating artificial intelligence throughout its operations, with over 40 GenAI projects in progress, such as tailored shopping experiences, automated advertising, and AI-driven customer support. The overarching strategy indicates a transition towards a more technology-centric omnichannel retail approach while enhancing its collection of beauty, fashion, and proprietary brands. Enhancing profitability in fashion and maintaining growth in the beauty sector are projected to aid the company's long-term growth strategies. With the ongoing increase in digital adoption and discretionary spending, Nykaa seeks to bolster its presence in India’s swiftly expanding beauty and lifestyle retail sector. $NYKAA