Blinkit partners with Apple for day-one iPhone 18 Pro

Blinkit has begun selling the Apple iPhone 18 Pro across all four colour options, marking a significant expansion into premium electronics. The quick-commerce platform is also offering the iPhone 18 Pro Max, Apple Watch Series 12 and AirPods 5 under a direct partnership with Apple. Eternal Group CEO Albinder Dhindsa announced that the latest Apple lineup is available for delivery on launch day in 10 cities: Delhi NCR, Mumbai, Bengaluru, Hyderabad, Chennai, Pune, Kolkata, Ahmedabad, Jaipur and Lucknow, with more locations expected soon. Customers can access discounts on select credit cards and no-cost EMI options. This move strengthens Blinkit’s focus on big-ticket, high-margin electronics and positions it as a same-day delivery option alongside traditional retail and e-commerce channels. The collaboration is a direct tie-up with Apple rather than through third-party sellers.