Hero MotoCorp Shares Climb 1% on Battery Subscription Plan for VIDA VX2

otoCorp shares rose 1% to Rs 4,404 in morning trade on June 19, 2025, following the announcement of a 'Battery-as-a-Service' (BaaS) model for its upcoming VIDA VX2 electric scooter. The initiative, launching July 1, 2025, aims to lower the upfront cost of EV ownership by allowing customers to pay for the battery on a daily or monthly subscription basis. This flexible financing option separates the vehicle chassis and battery costs, making the scooter more accessible to price-sensitive buyers. The company stated that the subscription plans will be customized to match diverse usage patterns and budgets, potentially boosting EV adoption. Hero MotoCorp’s robust EV ecosystem, with over 3,600 fast-charging stations and 500+ service points across 100 cities, supports the model’s rollout. Market analysts view the BaaS strategy as a key move to strengthen Hero’s foothold in the expanding electric two-wheeler market.