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CA. Hardik Kachchava

1st Dec · SEBI-Registered Analyst

Allied Blenders & Distillers (ABD) Accelerates Premiumization & Luxury Growth

ABDL
Executive Summary Allied Blenders & Distillers (ABD) is executing a decisive pivot toward high-margin luxury and super-premium segments to drive revenue quality and future growth. Managing Director Alok Gupta has outlined a robust roadmap targeting an Annualized Revenue Rate (ARR) of ₹100 crore for the luxury segment by Q4 FY26, with projections to double that figure in the subsequent fiscal year. Key Strategic Highlights Luxury Revenue Trajectory: The luxury portfolio is currently clocking an ARR of ₹40–50 crore. Management is adopting a "portfolio-forward approach" to capture a market segment potentially expanding to 20 million cases over time. Channel Expansion (Duty-Free): ABD has secured a strategic partnership with Ospree Duty Free at Mumbai International Airport. This move capitalizes on India’s booming international traffic (~70 million annual passengers), utilizing the gateway to build brand equity for super-premium offerings. Product Innovation (ABD Maestro): Under its subsidiary aimed at new-age products, ABD launched 'Rangeela Vodka' in collaboration with actor Ranveer Singh. The brand targets the substantial white-spirits market domestically and globally, focusing on contemporary Indian luxury and bold indigenous flavors (e.g., Bhut Jolokia). Financial & Operational Outlook Margin Guidance: Current margin guidance accounts for the ongoing capex program and premiumization strategy. However, management noted that the potential financial contribution from luxury brands in global markets is not yet fully factored in. Guidance numbers are expected to be reassessed in two quarters as distribution ramps up. Working Capital Update: Regarding pending state dues from Telangana (totaling ~₹400 crore), the company has successfully recovered over ₹100 crore. While collections slowed last month, traction is expected to improve in December.

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