External factors should not decide your investment decision!

Stock prices rise and fall for different reasons. Such external factors should not be driving your investment decisions. All your buy and sell decisions should be entirely based on the performance of the underlying business. The fundamentals of the company should be your main driving force behind investing in a particular stock. Parameters like competitive moat, management quality, debt structure, cash flows, ROCE, ROE, revenue & earnings growth, etc. should be your basis for investment.