GROWW

Looks Beyond Trading, Sets Sights on Becoming a Complete Wealth Management Platform

is entering its next phase of growth by expanding beyond stock trading into a comprehensive wealth management platform. CEO Lalit Keshre said the company aims to help customers manage their entire financial journey through a wider range of offerings, including bonds, credit products, international investing, and AI-powered investment advisory. As part of this strategy, Groww has secured regulatory approval to offer US stock investing via GIFT City and is currently testing the platform ahead of its planned launch in the coming months, reflecting its ambition to become a one-stop destination for long-term wealth creation.