About Godrej Consumer Products Ltd

Godrej Consumer Products is engaged in a fast moving consumer goods Company, manufacturing and marketing Household and Personal Care products. Product Portfolio The company has more than 10 brands that produce various products in various geographies. Its brands include: GoodKnight- Mosquito Repellent Brand Darling - Hair Extensions Business No. 1 - Soap Brand HIT - Pests killing products Cinthol - Premium personal care products Expert - Hair Color Brand Mitu - Babycare products Stella - Air freshener products MR magic - Liquid hand wash Aer -Air freshener products These top 10 brands contribute ~70% of revenue. High Margin in Indian Markets Company earns 25-30% margins from its operations in India and Indonesia while it only earns 10-15% margins in other geographies. Also, it is trying to simplify Hair Fashion operations to a Royalty model in select markets (largely in East Africa) which is expected to be completed by Q4FY24. Expansion In Indonesia, the Co. has expanded alternate channel distribution in pharma and health and beauty. The Co. has expanded the distribution of its Hair Extensions business in the USA. In addition to Walmart, it has expanded into other retail partnerships such as Target. [11] Research and Development The company employs a RIDE structure for new product development, led by a central innovation team spanning India, Indonesia, Africa, and the USA. Mumbai hosts its global R&D hub, supplemented by regional centers. Manufacturing Facilities The company's manufacturing facilities are located in India, Africa, Indonesia, Latin America and USA. Global Partnerships The company has several strategic global partnerships with companies like Bayer AG, Sumitomo Corporation, Kanekalon, and Firmenich. Strategic Focus Company aims to have a customer base of 2 bn by FY27/28.