OnePlus partners with Optiemus Electronics to locally manufacture premium IoT devices in India
The strategic collaboration focuses on strengthening the brand’s unwavering commitment to the Indian market by blending its user-centric product innovation, ecosystem integration, and cutting-edge electronics manufacturing technology.
The strategic partnership aligns with OnePlus long-term vision for India and the recent project Starlight commitment to strengthen localisation efforts in the region. OnePlus is extending efforts towards expanding its local manufacturing capabilities and has now begun manufacturing its IoT portfolio of products in the Noida based facility, in addition to its existing smartphones range being made in India.
OnePlus’key IoT offerings include TWS products and wireless neckbands that are designed to deliver the signature cutting-edge OnePlus performance across price segments, catering to the diverse needs of Indian consumers.