AIRTEL TO PROVIDE FREE ACCESS TO ADOBE EXPRESS PREMIUM TO IT'S CUSTOMERS

will provide free access to Adobe Express Premium to it's 360 million customers, enabling them to create high-quality social assets, marketing materials, short videos, and design other content. This move comes as such AI-powered design tools are rapidly gaining traction, prompting Indian telecom operators to strike partnerships with global tech firms to keep user engagement high within their digital ecosystems. The Adobe Express Premium subscription will be available to all Airtel customers, including mobile, WiFi, and DTH customers. The stock has already witnessed a 83% CAGR profit growth over the last 3 years, and with this new facility, the company is expected to get more subscribers in the coming quarters.