Why Banks Are Cooling Unsecured Loans And Letting Corporates Take the Load
Unsecured Lending Is Being Managed. Corporate Credit Is the Pressure Valve.
Think of a bank’s balance sheet like a pressure cooker.
After COVID, unsecured retail loans credit cards and personal loans—were the steam. They grew fast and paid well. When borrowers behaved, returns were excellent. When they didn’t, stress showed up suddenly and violently.
Banks saw the warning signs early.
Instead of waiting for defaults to explode, they chose to slow unsecured lending deliberately and redirect growth elsewhere. This is not demand collapsing. It is supply being rationed at the top of the cycle.
Take ICICI Bank.

















