SENCO

Forecasts Robust Festive Sales, Aims for 18–20% Topline Growth

Leading jewelry retailer

is highly optimistic about robust sales during the festive and wedding seasons in the second half of FY26, despite a significant 14–15% year-on-year surge in gold prices. → The company is confident of achieving a 18–20% topline growth for the entire fiscal year (FY26), citing a positive economic environment and the recent GST rate cut as key demand drivers. The third quarter (Q3) is expected to be the strongest quarter of the year, driven by major festivals like Dhanteras and Diwali, and the peak wedding season. → To prepare, Senco has built up inventory featuring a diverse mix of festive and bridal collections. To counter the elevated gold prices and cater to affordability, the company has introduced new lines of lightweight and low-carat gold jewelry, including 9K collections, and launched special Dhanteras offers. → In the first half of FY26, Senco reported 17.8% YoY revenue growth, with the retail segment growing by 16% and same-store sales growth (SSSG) at 7.5%. Demand for diamond jewelry surged during H1FY26, recording a strong 31% value growth and 14% volume growth. → The company is on track to meet its annual target of opening 20 new showrooms in FY26, having expanded its retail network to 185 showrooms. → Senco also expanded its premium brand, Sennes, with a new store in Hyderabad (totaling eight), while its Shop-in-Shop (SIS) counters have surpassed 100 across various formats. → The retailer plans to sustain its sales momentum through the coming quarters by leveraging targeted marketing campaigns, festive promotions, and the expanded lightweight jewelry range.