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NAZARA
is gearing up for an ambitious leap — aiming to double its core EBITDA in the coming years, driven by robust growth in its ad tech vertical and a steady gaming business.
Strategic Outlook
Nazara’s pivot toward building a high-margin, scalable ad tech ecosystem alongside its gaming IPs is a clear signal of platform monetisation maturity. By leveraging synergies between user engagement and targeted ad delivery, the company is setting the stage for sustained profitability.
Key revenue engines:
- Casual gaming & esports
- Ad tech solutions to monetise first-party data & traffic
- Global expansion in freemium markets
- Industry Insight
India’s gaming market is expected to reach $8.6B by 2027, but profitability remains elusive for many. Nazara’s focus on EBITDA growth—rather than just top-line expansion—is a positive divergence in an industry often plagued by burn-heavy models.
This strategic balance of:
- Recurring revenue
- Tech-driven ad monetisation
- Selective M&A (notably in Kiddopia, Sportskeeda, and Mediawrkz)
…makes Nazara a standout in the Indian listed gaming space.
Investor Take
While the stock has been volatile, the company’s measured capital deployment and commitment to core profitability may appeal to long-term investors looking at tech-enabled entertainment plays in India.
Source: NDTV Profit
No Recommendations#FundamentalViews#EquityResearch
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