📌

KOTAKBANK

's Mid-Market Growth Strategy

is targeting mid-market companies with ₹500–1,500 crore turnover. ✔This segment has grown 35%+ CAGR since Kotak launched it. ✔Expected to grow 20–25% annually over the next five years. ✔Demand from large corporates is slowing, so Kotak is shifting focus. ✔Mid-market firms need loans for expansion, capex, fleet addition, automation, factories, logistics. ✔These borrowers offer better yields and higher credit growth potential. ✔Kotak wants this segment to form at least 20% of its total corporate loan book. ✔Strategy reduces dependence on large corporate lending cycles. ✔Positions Kotak to benefit from India’s manufacturing, infra, and MSME-to-mid-market growth story. 📊Overall: safer than small SMEs, faster-growing than big corporates — perfect sweet spot.