Meesho attracts 4 lakh sellers to content commerce.

Meesho Limited

said over 4 lakh sellers have opted into its content commerce model to tap creator-led demand. Its Video Finds platform recorded over 4,800 crore content views in the last 12 months. Sellers are using the platform to reach buyers through creator content. The high view count shows strong engagement on short-form video. This helps Meesho drive discovery and orders beyond traditional search. The key numbers are the 4 lakh sellers and 4,800 crore views over 12 months. This strengthens Meesho’s creator-driven growth. Peers such as Flipkart, Amazon and Nykaa may face more competition in content-led shopping. Near-term price support is possible on the engagement data. Risks include slower conversion of views into sales. Competitors listed: Flipkart, Amazon, Nykaa. We have no financial interest in this news.