Business Profile
CEAT is a leading Indian tyre manufacturer and part of the RP–Sanjiv Goenka Group. It has a particularly strong position in the two-wheeler tyre segment, along with growing presence in passenger vehicle and commercial vehicle tyres.
Compared to MRF, CEAT is seen as more of a volume and growth-oriented player, focusing on market share expansion and premiumisation.
What CEAT Actually Does
CEAT produces:
Two-wheeler tyres (its core strength)
Car and SUV tyres
Truck and bus radial tyres
Export-focused tyre lines
How CEAT Makes Money
CEAT’s revenues come from:
OEM sales to two-wheeler and auto manufacturers
Replacement market volumes
Expanding premium radial tyre portfolio
It benefits significantly when raw material prices soften, as margin expansion can be sharp due to operating leverage.