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SAURABH SAHU

17th Feb · SEBI-Registered Analyst

Maruti Suzuki India Limited Launches e VITARA at ₹10.99 Lakh Under BaaS Model

Maruti Suzuki India Limited (MSIL) has commenced sales of its first all-electric SUV, the e VITARA, marking a significant milestone in India’s EV journey. The vehicle will be sold through its premium retail network, NEXA. The key highlight is the introductory **Battery-as-a-Service (BaaS)** price starting at **₹10.99 lakh**, along with a battery subscription cost of **₹3.99 per km**. This dual-loan structure separates the battery cost from the vehicle price, reducing upfront ownership expenses and improving affordability. The pricing applies to the 49 kWh model and is calculated assuming 60 km daily usage. Charging costs and government levies such as road tax, insurance, and TCS are excluded. Financing remains subject to approval by banks/NBFCs. Bookings are open with an initial amount of ₹21,000 via NEXA showrooms and the official website. With this launch, Maruti Suzuki strengthens its position in India’s fast-evolving electric SUV segment, aiming to drive mass EV adoption through innovative financing and ecosystem development. **Follow for sharp financial insights and market updates.** *Disclaimer: This article is for informational purposes only and does not constitute investment advice. Please consult your financial advisor before making any investment decisions.*

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