AC makers lower sales projection to 10-15 pc for 2025

Unrelenting heatwave across north and east regions has spiked sales of room air-conditioners (RAC) in June, but intermittent rains in several part of the country amid peak demand season have forced the industry players to lower sales projections to 10-15 per cent for this year. The summer, which is the peak season for sales of room air-conditioners, has disappointed AC makers this time, though there are some silver lining in June with impulse purchases happening due to the heatwave. RAC makers said after having an encouraging numbers in February and March, helped by an early arrival of summer, they were expecting a high double-digit volume growth of around 25 per cent from the last year, and had also built up inventory.