Nykaa - Using the 20 EMA as a moving support line

had a strong Q1 FY27. Revenue rose about 29% to roughly Rs 2,782 Cr, net profit jumped over three times to around Rs 80 Cr, GMV grew about 34%, and the fashion business turned profitable. That last bit matters most. Beauty has been the profitable engine while fashion burned cash building scale. When fashion stops being a drag, group margin improves without beauty having to do anything extra. The flip side is that the stock already carries a rich valuation for a retailer, so execution has to keep pace. Now the chart, and a way of using averages I find more useful than crossovers. Price is 332.50. The 20 EMA is at 334 and the 50 EMA at 324, and they crossed bullish back in April, over 100 sessions ago. The 50 EMA has risen nearly 4% in the last 20 sessions. Look at how price has behaved around that 20 EMA. Over the last 40 sessions it has dipped to that line and held roughly 16 times. That is the average working as moving support, and it is a far better use of a moving average than waiting for two lines to cross. The line rises with the trend, so your reference point updates itself.